Young Lions Music Club is a music & culture agency based in Toronto. We pride ourselves in being young, creative, and just the right amount of reckless. Founded officially in June 2011, Young Lions Music Club is responsible for the most unique and memorable branded music experiences in the country.
Cousin

Cousin

    November 2005: In a cramped, musty basement of Niagara Falls strewn with old hockey equipment and jars of home-made pasta sauce, twin brothers Giulio and Sandro Rocco meet for the first time with classmate Taylor Page. Aware of each other’s musical abilities, they fumbled through old songbooks looking...
Live Near Bellwoods: the CMW Living Room Sessions

Live Near Bellwoods: the CMW Living Room Sessions

The facts are simple: music just sounds better in the tightest, most intimate of spaces.
Young Lions Music Club official CMW showcase

Young Lions Music Club official CMW showcase

We don’t mean to brag, but we’re pretty confident this is going to be the sweatiest Sneaky Dee’s has ever been. Towel-offs not included.
ALX

ALX

ALX is the ripening of Toronto artist Allie Hughes. Having already developed a reputation for her outlandish imagination and performance style, ALX is her vision to the furthest extent. A bizarrely glamorous electro pop outfit that sets its sights on unchartered territory.
Red Bull

Red Bull

Red Bull is synonymous with getting the world energized, just like us. As our newest partner, Red Bull is going to be giving our little lions some wings.  
Dwayne Gretzky

Dwayne Gretzky

Dwayne Gretzky is a super-group cover band based out of Toronto, ON. The core of the band centres around the members of EMI-signed pop-rock band Sweet Thing, but with a continuously rotating line-up, the make-up of Dwayne Gretzky always contains an element of surprise and is known to have included members...
Canadian Music Week 2012

Canadian Music Week 2012

Canadian Music Week knows what’s up.  That’s why, when they decided to expand their creative and special events for the upcoming 2012 festival, they knew exactly who to contact.
Introducing... the Young Lions Music Club card

Introducing… the Young Lions Music Club card

The Young Lions Music Club card is an old idea in a new context; a physical, tangible member’s club card in the digital age.
Songs: A Dance Party

Songs: A Dance Party

Songs: a Dance Party is exactly that. It’s a new idea where, every few Fridays, a different great band from Toronto (or otherwise) will guest DJ. It’s not as much about the DJ prowess as it is about the ultimate party playlist.
Paradise Animals

Paradise Animals

Harvesting the DIY luxury afforded by anyone with a laptop computer, an internet connection and a natural penchant for creative expression, Toronto’s Mark Andrade is set to release his debut EP as Paradise Animals; 7 lush, layered, dream-pop songs that he wrote, recorded, and produced.
Steam Whistle

Steam Whistle

Anyone who knows indie music, knows that Steam Whistle knows (and loves) indie music.  They’ve been staple supporters of the Toronto-and-area music community almost as long as they’ve been a brand.
Toyota Scion

Toyota Scion

Scion is not simply a car.  It’s a vehicle for self-expression. Having quickly established itself as one of the world’s most forward-thinking, creative brands, it’s no accident that Toyota’s Scion and Young Lions Music Club have teamed up on many o’ ditties.
Paper Lions

Paper Lions

Paper Lions is a Canadian pop rock band hailing from the unlikely small community of Belfast, Prince Edward Island. Brothers John and Rob MacPhee and neighbour Colin Buchanan began playing music together at a very young age in a variety of garage bands.
Rouge

Rouge

The fierce ladies of Rouge combine sounds from 80s dance hits and millennial indie-pop with a live show that guarantees powerhouse vocals, delicious melodies, flashy outfits and a whole lot of energy.
Latest entries
Cousin

Cousin

    November 2005: In a cramped, musty basement of Niagara Falls strewn with old hockey equipment and jars of home-made pasta sauce, twin brothers Giulio and Sandro Rocco meet for the first time with classmate Taylor Page. Aware of each other’s musical abilities, they fumbled through old songbooks looking for musical common ground. Time...
Live Near Bellwoods: the CMW Living Room Sessions

Live Near Bellwoods: the CMW Living Room Sessions

The facts are simple: music just sounds better in the tightest, most intimate of spaces.
Young Lions Music Club official CMW showcase

Young Lions Music Club official CMW showcase

We don’t mean to brag, but we’re pretty confident this is going to be the sweatiest Sneaky Dee’s has ever been. Towel-offs not included.
ALX

ALX

ALX is the ripening of Toronto artist Allie Hughes. Having already developed a reputation for her outlandish imagination and performance style, ALX is her vision to the furthest extent. A bizarrely glamorous electro pop outfit that sets its sights on unchartered territory.
Red Bull

Red Bull

Red Bull is synonymous with getting the world energized, just like us. As our newest partner, Red Bull is going to be giving our little lions some wings.  
Dwayne Gretzky

Dwayne Gretzky

Dwayne Gretzky is a super-group cover band based out of Toronto, ON. The core of the band centres around the members of EMI-signed pop-rock band Sweet Thing, but with a continuously rotating line-up, the make-up of Dwayne Gretzky always contains an element of surprise and is known to have included members of Arkells, Flash Lightnin’, the always unpredictable Allie...
YLMC NYE Ticket Delivery

YLMC NYE Ticket Delivery

It’s not like Santa would ever expect you to come pick up your new toys at his spot, am I right?   Who does anything during the holidays except some real heavy relaxing?  Nobody, if we can help it. That’s why we’re volunteering to come to you, bearing gifts of tickets to our New Year’s...
Canadian Music Week 2012

Canadian Music Week 2012

Canadian Music Week knows what’s up.  That’s why, when they decided to expand their creative and special events for the upcoming 2012 festival, they knew exactly who to contact.
Songs: A Dance Party's 1st Birthday!

Songs: A Dance Party’s 1st Birthday!

Songs: A Dance Party turns 1! Boy oh boy do they grow up fast. In the past year, Songs: A Dance Party, presented by Scion, has played host to some pretty great bands trying their hands at dance floor rockin’. So it’s only suiting that, for the 1 year celebration, we’ve asked one of the country’s...
YLMC NYE

YLMC NYE

We’re all well aware that 2012 is the swan song of the human race. So we should probably go out in a foggy haze of liquor and body heat, right?
Introducing... the Young Lions Music Club card

Introducing… the Young Lions Music Club card

The Young Lions Music Club card is an old idea in a new context; a physical, tangible member’s club card in the digital age.
Songs: A Dance Party

Songs: A Dance Party

Songs: a Dance Party is exactly that. It’s a new idea where, every few Fridays, a different great band from Toronto (or otherwise) will guest DJ. It’s not as much about the DJ prowess as it is about the ultimate party playlist.